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Cristian C. Sonea


About


Welcome to my personal website!

I’m a dedicated marketing and information technology professional, and university lecturer based in beautiful British Columbia, Canada. With a strong passion for digital marketing, social media, e-commerce, business intelligence, and IT, I thrive at the intersection of marketing strategy and technology innovation — an area that continues to fuel my curiosity and research.

My academic journey includes a Bachelor of Science in Marketing, a Diploma in Computer Systems Technology, and a Graduate Diploma in Business Administration. In 2021, I completed my MBA at Thompson Rivers University with a 4.13 GPA. During my graduate studies, I explored how institutions use search engine marketing to build their brands in higher education through an empirical study in British Columbia. I also co-authored a paper on global pandemic uncertainties and risk management strategies, presented at the Academy of International Business conference.

Currently, I serve as Enterprise Systems Supervisor at Thompson Rivers University, leading a talented team of software analysts. We support critical enterprise applications, manage server infrastructure, and drive digital transformation across the institution. Alongside my administrative work, I teach marketing courses that bridge theory and real-world application — aiming to create dynamic learning environments that challenge and inspire students.

Outside of work, I like reading, music, and sports. I enjoy exploring the incredible landscapes of British Columbia and Alberta, which never fail to provide fresh perspective and inspiration.

If you’re interested in collaborating, have a project in mind, or simply want to connect, feel free to reach out. I’d love to hear from you.

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Expertise


Marketing and Communications

Helping organizations build strong brands through digital and social media strategies, SEO/SEM, and tailored e-commerce initiatives.

Information Technology

Delivering robust enterprise systems, modern web platforms, secure server environments, and scalable cloud solutions.

Business Intelligence

Turning data into insights with effective database management, data mining, analytics, and clear reporting to support informed decisions.

Leadership & Strategy

Driving growth, efficiency, and long-term success through strategic planning, strong leadership, and change management.

Photo Gallery

Beyond my work, I draw inspiration from the natural beauty that surrounds us. This photo gallery offers a glimpse into moments I’ve captured during my travels, most of them across British Columbia and Alberta, Canada. I invite you to explore these images and see a bit of the world through my lens.


Highlights


Consumer Behaviour (MKTG 4450)

Thompson Rivers University

Gain a deeper understanding of how consumers think, feel, and make purchasing decisions. This course equips future managers with insights to craft effective marketing strategies aligned with evolving consumer needs.

Lecturer: Cristian C. Sonea
Date: Sep. 2024

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Social Media Marketing (MKTG 4422)

Thompson Rivers University

Explore how social platforms are transforming marketing and communication. Learn practical tools and strategies to engage audiences, build brands, and drive business growth through social media.

Lecturer: Cristian C. Sonea
Date: Jan. 2022, Sep. 2022, Jan. 2023, Sep. 2023, Jan. 2024, Sep. 2024

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E-Commerce (MKTG 4450)

Thompson Rivers University

The internet is rapidly becoming one of the primary communications, marketing and commercial medium for all businesses. Learn how managers can effectively use this tool to execute their organization's strategic plans.

Lecturer: Cristian C. Sonea
Date: Jan. 2022, Sep. 2022, Jan. 2023, Sep. 2023, Jan. 2024, Sep. 2024

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Current and Future Trends in E-commerce

10@10 Meetup. Kamloops Innovation Centre

Join us for an engaging presentation exploring the key developments shaping the future of e-commerce. Discover emerging trends and their implications for businesses and consumers alike.

Guest Speaker: Cristian C. Sonea
Date: December 10, 2022 @ 10:00 AM

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Research Project Presentation

Search Engine Marketing and Branding in Higher Education:
An Empirical Study in British Columbia, Canada

Author: Cătălin Cristian Sonea
Date: December 10, 2021 • January 21, 2022

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AIB 2021 Online - Conference Presentation

Global Pandemic Uncertainties and Risk Management Strategies

Authors: Salman Kimiagari, Saba Banazadeh, Tushika Toolsee, Cătălin Cristian Sonea
Date: June, 2021

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Let's Get In Touch!


Have a project coming up or a question in mind? Send me a message, and I’ll get back to you as soon as possible.